Insights

Our latest news, thoughts and insights

We love to write about all things community, development and creativity.

Community
Woman holding a note
Who are you selling to?

'Who' is arguably more important than the; what, why or when of your community and its platform.

18 Sep, 2024 2 min read
Community
The ultimate guide to CRM systems for online communities: Part 2
The ultimate guide to CRM systems for online communities: Part 2

We recently covered why a CRM system is crucial for your online community, so let’s now dig into who should use a CRM system, automation vs manual processes, and our top CRM tips!

26 Aug, 2024 6 min read
Community
Why you NEED to master the discovery phase when building a community platform
Why you NEED to master the discovery phase when building a community platform

Building a community platform takes time, resources and strategy. Let’s discuss the fundamental but often overlooked first step, known as the discovery phase.

23 Aug, 2024 6 min read
Community
Convincing leadership to invest in an online community
Convincing leadership to invest in an online community

Many leadership teams can be hesitant to invest in an online community due to cost, resources, time, and not knowing how to measure ROI. Here, we’ll discuss how you can help leadership see the benefits of a community.

21 Aug, 2024 6 min read
Community
Five online community mistakes and how to overcome them
Five online community mistakes and how to overcome them

Nobody starts a community thinking it won't work, but sadly this does happen from time to time. Over the years, we’ve found five common reasons why online communities fail. Let’s get into it!

13 Aug, 2024 7 min read
Community
The ultimate guide to CRM systems for online communities: Part 1
The ultimate guide to CRM systems for online communities: Part 1

Your Customer Relationship Management (CRM) system can improve the customer experience and your internal processes. Let’s dive into CRM features, pricing, and all things data!

01 Aug, 2024 6 min read
Community
What does your community stand for?: How to uncover your mission and manifesto
What does your community stand for?: How to uncover your mission and manifesto

Mission, vision, manifesto. These words are sometimes used interchangeably, but it’s crucial to define and agree on what each stands for in your online community.

29 Jul, 2024 7 min read
Community
How can a marketplace support your community?
How can a marketplace support your community?

Can a community become more engaged with the introduction of a marketplace? And does the payment gateway provider matter?

25 Jul, 2024 6 min read
Community
How to nudge positive behaviours in your online community
How to nudge positive behaviours in your online community

Can you really influence a community members’ level of engagement and change their behaviour?

04 Jul, 2024 6 min read
Community
Creating a connected experience in your community: Extend your brand processes
Creating a connected experience in your community: Extend your brand processes

People are looking for a seamless experience from your brand to your digital community. But how do you implement this? And what are the benefits?

04 Jun, 2024 6 min read
Community
Everything we've learnt from Millington's 2024 Community Talk - Part 2
Everything we've learnt from Millington's 2024 Community Talk - Part 2

This article revisits Millington’s talk on communities in 2024, focusing on the ‘Community Everywhere’ approach and how leaders can drive growth.

A portrait of Pete Heslop
28 May, 2024 6 min read
Community
Reporting on the health of your community: What data do you need?
Reporting on the health of your community: What data do you need?

Online communities are made up of passionate and like-minded individuals who regularly interact with one another. But to prove your engaged community is valuable to your organisation, you need to be collecting the right data.

20 May, 2024 6 min read
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